In2golf: a complete digital commerce ecosystem for a growing golf brand

The engagement

Taurus Nueva built a complete digital commerce ecosystem for In2golf — a fully custom online store, a seamless tee-time and lesson booking system, and a proprietary product-publishing app that lets the team add and manage inventory with zero technical knowledge.

What we shipped

• Custom online store built for golf retail — variant logic, gear bundles, and payment flows tuned to the way golfers actually buy.
• Tee time & lesson booking integrated into the same surface, so a buyer browsing equipment can book the next session in two clicks.
• In-house product-publishing app that gives front-of-house staff a writing-friendly admin to add SKUs, photos, and descriptions without touching code or a CMS dashboard.

The result

• +340% increase in online bookings
• 200+ products live on the new platform
• Custom inventory app in active daily use by the team

What we'd do next

Layer in personalised recommendations driven by booking history, and surface "available now" inventory inside the booking flow so a lesson includes the gear conversation up front.